Bornbir Articles

Bornbir articles for parents, doulas, lactation consultants, and other perinatal care providers.

Bornbir 101: A Beginner’s Guide for Providers

We are thrilled to have you as part of the Bornbir network - known as the "Airbnb" for perinatal support. Our platform connects expecting and new parents with valuable resources during pregnancy and the postpartum period. First, what can Bornbir do for you as a provider?You'll have a FREE provider page indefinitely, and this is how potential clients typically find you. We send local perinatal information to expecting families via our biweekly emails. Please be sure to include your website and social media to help potential clients learn more about you and what you offer. This is a free service...

Expand Your Reach to Expecting and New Parents with Bornbir's Free Marketing Campaign

If you're a Doula, you likely have questions about effective marketing strategies, including free options, and how to kickstart your Doula business. Lactation Consultants may wonder about marketing strategies and income generation. These scenarios apply to various professionals in the maternity and perinatal health field, like sleep coaches seeking marketing strategies, pelvic health physical therapists looking for promotion tips, or birthing centers, midwives, pediatric practices, and OB/GYN practices wanting to grow their reach.That's why Bornbir exists – to generate parent leads so you can focus on providing care. Our experienced marketing team is committed to helping you establish your business,...

How to Market Yourself as a Doula: 7 Key Strategies

Marketing yourself as a doula involves building a strong personal brand, connecting with potential clients, and demonstrating your expertise and compassion in supporting expectant families. Keep in mind that you can always search doula requests near your location on Bornbir, but here are steps to help you effectively market yourself as a Doula:Define Your Niche and Target Audience:Determine what type of doula services you offer, such as birth doula, postpartum doula, or both.Identify your target audience, such as first-time parents, LGBTQ+ couples, or specific cultural groups.Create a Professional Image:Design a professional logo and business card that reflect your brand.Develop a...

How to Use Bornbir Premium for FREE: A Guide for Doulas and Lactation Consultants

With Bornbir, Doulas and Lactation Consultants typically receive an average of 3–4 leads per month. We simply request providers to invest just $8.99 per month to access these valuable leads, which is equivalent to the price of a cup of coffee. Unlike other platforms, we prioritize flexibility. For instance, DoulaMatch charges an annual premium ranging from $25 to $50, regardless of whether you receive leads or not.Meanwhile, Get Boober outlines their pricing as follows: ‘There is no fee to join, but Boober does charge a platform fee, which is a percentage of any paid booking. The percentage is based on...

How can you spend $0 to start a Doula business?

Starting a doula business with a minimal budget, or even $0, is possible, but it may require significant dedication, creativity, and a willingness to invest time and effort to establish your business. At Bornbir, we are committed to supporting doulas in growing their client base and connecting with parents who are seeking their invaluable support.Online Presence for the Modern Parent:Our approach at Bornbir recognizes the significance of reaching Gen-Y and Gen-Z parents who are accustomed to using online resources for virtually everything in their lives. Just think about the success stories of Airbnb, Instacart, Uber, and OpenTable — all thriving...

DoulaMatch Alternative: How Bornbir Reshapes Future Doula Work

DoulaMatch.net is a website that helps families find doulas for pregnancy, birth, and postpartum care. The site claims to have over 10,000 listings for birth and postpartum doulas (as of January 2024). Each listing includes information such as fees, experience, and reviews. While the website outlines its fee structure, DoulaMatch does not guarantee the generation of leads for doulas. Recognizing this gap, Bornbir quickly emerges as a solution to assist doulas in connecting with potential clients near their location. People using DoulaMatch can typically browse doula profiles, read reviews, and directly contact doulas through the platform. However, it’s not uncommon...

Unlocking a Secret Hack to Attract New Clients for Your Doula Business

In today’s fast-paced digital age, concise video content has become an integral part of our daily lives. From social media platforms to educational resources and marketing campaigns, the prevalence of short videos is unmistakable. Here are step-by-step instructions to help you get started:Step 1: Prepare Your MessageBefore you start recording, think about what you want to convey in your video. You might want to introduce yourself, share your passion for being a doula, and highlight your experience. Be clear, concise, and engaging.Step 2: Find a Well-Lit LocationChoose a well-lit location with good natural light. Make sure your face is well-lit...

What is Bornbir Premium, and why is it priced at $9.99/month?

Bornbir Premium is a game-changer for professionals in the birth and postpartum support industry. Whether you’re a birth doula, lactation consultant, newborn care specialist, or sleep coach, this paid monthly plan is designed to help you expand your business, connect with the right clients, and elevate your online presence.What is Bornbir Premium?You might wonder why we’ve priced it at just $9.99 per month. Well, that’s less than the cost of your lunch box, yet it brings you invaluable benefits. Now, you have the opportunity to enjoy a discount when you choose our $59.88 yearly plan ($4.99/month). See our live lead...

How Does Bornbir Help Doulas Find New Clients?

In the past, Doulas relied on networking with local midwives and doctors, collaborating with childbirth educators, having workshops for expectant parents, and running Google or social media ads to acquire new clients. Yet, these methods were often time-consuming and yielded a low return on investment (ROI), taking away from the valuable time they would rather spend caring for clients than on marketing and lead generation. Introducing Bornbir, the AI-powered solution to help Doulas find clients near their location/zipcode. Here’s how Bornbir works in THREE simple steps: Step 1: Creating a free Doula profile..You can proudly showcase your years of experience...

How Bornbir Benefits Expectant and New Parents (at No Cost)?

We get it. Expecting and new parents often find it challenging to find the right doulas or lactation consultants while many providers struggle to showcase their offerings. Bornbir's 'Help Me Find Provider' feature, driven by AI algorithms, bridges this gap by connecting parents with a wide range of local and virtual providers. This user-friendly platform not only saves time and money but also guarantees that parents receive the perfect support during pregnancy and the postpartum period. Here are three simple steps outlining how it works for parents, completely free of charge. To get started, all you need to do is...