For Providers Articles

For Providers articles for parents, doulas, lactation consultants, and other perinatal care providers.

An infographic titled Mastering Your Digital Neighborhood outlining five key local SEO steps for doulas.
For Providers

A Doula's Guide to SEO

You're probably in one of two places right now. You're either a doula with deep experience and a website that barely brings in inquiries, or you're getting clients mostly through referrals and noticing that referrals alone don't keep your calendar steady. Both are common. A lot of excellent doulas are hard to find online. Not because they aren't skilled, and not because families don't need them, but because their websites don't line up with how parents search. The good news is that doula SEO doesn't need to be complicated. The work that moves the needle is usually basic, local, and...

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A woman searching for healthcare providers using the online NPI Registry Search tool on her computer screen.
Insurance

How to Find Providers' NPI Numbers

Using the Official NPI Registry Search The fastest reliable answer usually comes from the official registry. If you're learning how to find providers' NPI numbers, this is the method worth using first. The free NPPES NPI Registry lets you search by provider name or organization name. A practical workflow is to search the exact legal name, verify the taxonomy and primary practice location, then confirm the result, because the registry can show multiple records with the same or similar names. Start with the exact name Use the name the provider uses on formal paperwork, not the name you know from...

Bornbir
For Providers

10 Best Nanny Jobs Websites for 2026

Are you picking a nanny job website based on who has the biggest name, or based on where the best jobs show up for your kind of work? Finding your next nanny job can feel crowded fast. Most nanny jobs websites look similar on the surface. A profile, a few filters, some messages, maybe a badge or review system. But once you start applying, the differences show up quickly in job quality, parent responsiveness, safety, and how much unpaid time you burn chasing weak leads. That gap matters. The U.S. nanny workforce includes over 169,633 employed professionals, with median annual...

DONA International Summit
Doula Training

7 Awesome Doula Conferences in 2026

Keeping your skills sharp and your network strong is key to a thriving doula practice. One of the best ways to do that is by attending doula conferences. These events are more than just a series of lectures, they are a chance to connect with peers, learn new techniques, and get re-energized about the vital work you do. But with so many options, how do you choose the right one for your goals and budget? It can feel a little overwhelming. This guide breaks it all down. We'll walk through some of the best doula conferences in the U.S. and...

For Providers

How to Choose the Best Sleep Consultant Certification: What to Look For (and What to Avoid)

If you’ve ever helped a friend settle their fussy newborn, coached a tired toddler back to sleep—or maybe an amazing sleep coach helped you through those bleary-eyed nights—you might have wondered: could I actually do this for a living? The answer is yes—and the demand is real. Becoming a certified pediatric sleep consultant is one of the most rewarding (and flexible!) career paths for those passionate about helping families thrive through better sleep. But with so many programs out there, it can be overwhelming to figure out which one is the best sleep consultant certification for your goals. Let’s break...

A laptop on a wooden desk displaying a profile page for a professional doula service provider.
For Providers

8 Ways to Improve Doula Business Success in 2026

Ready to grow your doula practice, but still relying on the same old advice everyone repeats. Post on Instagram. Hand out cards. Hope referrals come in. That gap is where many doula businesses stall. Running a doula business takes more than skill and heart. You need visibility, trust, systems, and a clear way for families to understand why they should hire you instead of scrolling past your profile. If you want better clients, steadier bookings, and less guesswork, you need to improve the parts of your business that shape how people find you, choose you, and recommend you. The good...

Doulas of the Roundtable
For Providers

Best Doula Podcasts for 2026

1. Doulas of the Roundtable Doulas of the Roundtable is one of the better picks if you want doula podcasts that sound like they were made by people who understand the messy middle of birth work. Not just the philosophy. The day-to-day reality. It leans professional, but that isn't a drawback for every parent. If you're interviewing doulas, hearing how experienced birth workers talk about induction, cesareans, communication, and boundaries can tell you a lot about the kind of support you want in the room. Where it's strongest The back catalog is the primary value here. You can usually find...

For Providers

How To Start A Doula Business: 10 Tips

Starting a doula business involves a combination of education, certification, networking, and entrepreneurial skills. A doula provides emotional and physical support to individuals during pregnancy, childbirth, and the postpartum period. Here are steps to help you start your doula business: Educational Background:Obtain relevant education: Consider taking childbirth education classes, attending workshops, or pursuing formal education in doula services. Many doulas choose to become certified through recognized organizations like DONA International, CAPPA, or ICEA. Certification:While certification is not always mandatory, it can lend credibility to your services. Research and choose a reputable doula certification organization that aligns with your values and...

Bornbir profile review of Elyse Breit
For Providers

How to Get 90 Days of Free Bornbir Premium?

Welcome, and thank you for joining us on a journey to revolutionize maternal health and perinatal support for future generations. Bornbir is akin to Airbnb for parenting professionals, connecting individuals like you with parents in need, right in your local community. At Bornbir, we don't burden you with upfront costs or fees, and we only prosper when you build a solid client base on our platform. While we appreciate the role of agencies and collectives in the parenting landscape (similar to hotel chains compared to Airbnb), our mission is to foster direct connections between independent providers like yourself and parents...

Bornbir Provider Portal
Bornbir

Bornbir 101: A Beginner’s Guide for Providers

We are thrilled to have you as part of the Bornbir network - known as the "Airbnb" for perinatal support. Our platform connects expecting and new parents with valuable resources during pregnancy and the postpartum period. First, what can Bornbir do for you as a provider? You'll have a FREE provider page indefinitely, and this is how potential clients typically find you. We send local perinatal information to expecting families via our biweekly emails. Please be sure to include your website and social media to help potential clients learn more about you and what you offer. This is a free...